Kirk Wright
President and Founder, Pro Image Communications
Kirk Wright is President and founder of Pro Image Communications. Kirk has insights gained from more than 35 years in this industry and at one of the nation’s premier propane, heating oil and HVAC companies. There, his responsibilities included profit and growth planning, sales and marketing coordination, customer service delivery, operations and pricing, regional and corporate management. At one point, he was totally accountable for multiple locations with more than 80,000 propane, heating oil and HVAC customers, $150 million in gross sales and over 350 employees, spread across numerous states. Through the years, Kirk advanced along a path that included operational management of individual locations. He was Director of Propane, Training, Service and Safety for the entire corporation. He introduced flat rate pricing for HVAC service to his region, and his approach was subsequently expanded to the entire company. He reengineered the company’s approach to HVAC equipment sales, which helped fuel a 20% growth rate each year, and introduced a new approach for selling propane and heating oil as well. He created programs to train sales people, customer service reps, technicians and drivers, and coached managers in the implementation of programs and goals. Kirk provides select clients with sales, marketing, training and consulting programs to maximize their profitability and growth opportunities. Pro Image Communications is the country’s premier marketing firm specializing in the unique needs of home comfort and energy providers. Pro Image has more than 24 professionals to serve the needs of clients in over 40 states and Canada with a variety of proven marketing and sales programs